The holiday season is entering its peak phase, and within the Verum Group portfolio, tradition takes on a new expression through Belzer — the brand that transforms classic recipes into experiences relevant for today’s consumers.

This winter, Belzer expands its offering with desserts inspired by Europe’s Christmas heritage: traditional roulades with authentic flavors and the new Stollen range — available in a classic version or with almonds and marzipan. Tender textures, carefully selected ingredients, and well-defined flavor profiles, all designed for the key moments of the festive season.

Through these launches, Verum Group strengthens its positioning as a group focused on quality, consistency, and emotional value, delivering products that perform both in terms of taste and seasonal relevance for commercial partners and end consumers alike.

Belzer remains a strategic pillar within the Verum Group ecosystem, delivering products that honor tradition while being precisely calibrated to meet current market expectations.

At Verum Group we are building brands that give flavor to life’s important moments.